FOSSIL Q DESIGN YOUR DIAL- SOCIAL INTEGRATION
The Fossil Q app started as a utility to switch, save and edit the watchface on your display smart watch, but grew to so much more. Social sharing features meant social media integration at several touchpoints. Users can pull their instagram photos and implement them as backgrounds in their watchface styles as well as share their creations back out to their network. The app integrates seamlessly with the native picker provided by the Android platform while using Fossil Q established style guides.
DESIGN PROCESS
The Fossil Q app started as a utility to switch, save and edit the watchface on your display smart watch, but grew to so much more. Social sharing features meant social media integration at several touchpoints. Users can pull their instagram photos and implement them as backgrounds in their watchface styles as well as share their creations back out to their network. The app integrates seamlessly with the native picker provided by the Android platform while using Fossil Q established style guides.
Early stage wireframe showing the social share flow.
a 5 screen onboarding sequence on first use familiarizes the user with social media photo library integration with their dial design. The “flat tire” was an initial physical limitation of the screen at the time, but has since been removed in the newer devices.
A mid stage UI direction with the happy path UI screens that comprise the app. The darker color was chosen to better preserve the limited battery life of the device. Native Android fonts and icons were used for consistency in the overarching experience of the smartwatch.
One of the most challenging features was the process for authentication. We knew that social sharing should work instantly from the smartwatch itself so that users could constantly share their creations to create a community around smartwatch dial designs. These features should be as easy to share as possible. What we arrived at is a phone-side authentication step, so that if a user authenticates a social media platform once, they will never have to do it again.
The post which generates when a user instantly shares their watchface design on Facebook.
